Connecting With People

Being a leader who is a people person means caring about people and connecting with people. Caring refers to the empathy and love that motivates you to engage with others in the first place, and connection refers to the human link that you create with them. Both are important, and …

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Specific Customer Group

This is based on interactions a specific customer group has with the brand with an expected end result or service delivery. This usually means paying for the experience, although there are some exceptions (see below). For brands, the customer experience is the ultimate ‘reality-check’. It is an opportunity to fulfil …

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I Like To Dress In Drag

Like many freelance writers, I’ll say yes to everything. Yes, I’ll cover the transsexual protest at City Hall. Yes, I’ll try to get thrown out of the nightclub to see what happens when you spill a drink on a celebrity. Yes, I’ll dress as a man …

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Different Philosophies Towards Disease

Different cultures produce different philosophies toward disease and therefore multiple treatment possibilities. The ancient Celts used prescriptive medicines long before the birth of Christ. Some, like mistletoe, Viscum album, are still in use today as a fermented extract called the Iscador treatment for solid tumours. The epiphyte of choice was …

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Cash Basis

The principal advantage of cash-basis accounting is its simplicity, and the ease with which non accountants can understand and keep records on this basis. The only time a transaction is recorded under this basis of accounting is when cash has been received or expended. A simple checkbook may be all …

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Don't Make Anchoring Complicated

There are three categorical circumstances that tend to make anchor building more complicated. These scenarios don’t occur that often, so the techniques used to address them can usually be avoided outright with enough planning and forethought. Nevertheless, through one twist of fate or another, a climber will eventually encounter …

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Your Hard Earned Money

Moving forward you’ve learned that you have to start paying attention to life and what’s going on with your accounts. If you don’t pay attention, you know the money-depleting factors will eat away at your hard-earned money. You’ve learned what inflation is and the need to …

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What Makes A Good Neighbour?

There comes a time, especially in older partnerships, when lifestyles, eating habits, and sleeping patterns are, well, different. Each person has evolved more into their own identity, preferences, and patterns. Each one probably has different social and support groups. But the love and respect are still there. Help improve your …

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Hairy Beasts

Compared to a gorilla you may think of yourself as not very hairy we are, after all, known as the naked apes for our distinct lack of the stuff. However, if you compare the number of hair follicles on an ape and a human we are about the same. We …

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Hosting A Business Meal

As you advance in your career, you will likely take business associates out to eat to further your relationship. You will be the host. There are responsibilities that come with being a host of a business meal. It takes effort to make a business meal look effortless. If you do …

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You Are Just Getting Started

Before you start to deliver your message in any medium, you must know who your market is. It is imperative that you develop your perfect prospect “avatar.” This is everything about the key perfect customers you want to flood into your business. Things to focus on when creating your avatar …

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Other People’s Money

It is because of knowing all of these options that LBO negotiators close deals and do not use their own money. Not using your own money in a deal, also known as “NO MONEY Down” by using Other People’s Money is called OPM. Many LBO practitioners not only use …

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Suit Bids

You should have at least five cards in the suit if it is a major (hearts or spades). The modern trend is to open a major only if you have a minimum of five cards in it. The older style was to open any suit if it had four cards …

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Negotiation

Understanding the business concepts behind the forms is as important as using them. By knowing why a certain provision has been included and what it accomplishes, the designer is able to negotiate when faced with someone else's contract. The designer knows what is and is not desirable. If you're defined …

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Overcoming Common Difficulties

Persistence is more useful than patience in dealing with the myriad of difficulties you will face during the start-up period and the challenges you will encounter further down the line. These troubles are all too common, but with the proper management you can ensure you are not tripped up by …

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Working at Home

According to a number of sources, a majority of remote workers work from home. If you’ll be adding yourself to that statistic, there are a few recommendations to keep in mind: Establish a dedicated workspace that you can turn to at any time. If you have a family, the …

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Contact Information

Your phone number is important for the credibility of your company. It should be as close as possible to the top right hand corner of your site. Make sure it’s large and easy to find. Don’t make people search for it. It’s frustrating for prospects, and you …

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The Wrong Material

A 10-year-old girl uploads a video to YouTube, where she plays in the pool at her home with a friend. Her mother, Christiane, leaves her, thinking of it as something innocuous. An innocent way to keep the memory of a day of fun. However, within a few days, she discovers …

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Money Scripts

Before we can take the right actions in our personal finances, we must be sure to apply right thinking. This is because financial thoughts—or as the psychology of money gurus Rick Kahler and Ted Klontz call them, “Money Scripts”—precede and drive our actions. They are our underlying beliefs …

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